Desjardin Blog - EN

I spent years exploring how visual design shapes consumer perception. Research confirms that packaging design does far more than protect a product — it defines how we experience it. According to Wang (2013), color, graphics, and typeface directly influence how consumers judge product quality and form brand preference.

 For brands that want to evoke tradition, quality, or craftsmanship, the round soap tin remains a timeless choice. It recalls barbershops, apothecaries, and handmade care products. That sense of heritage resonates with buyers—and helps products stand out in saturated markets.

In the world of modern packaging, metal tins stand out as a timeless and reliable solution. Whether used for food, cosmetics, or promotional products, these sturdy containers offer an unmatched combination of durability, shelf appeal, and sustainability. Among the various shapes available, the rectangular metal tin has gained particular popularity thanks to its versatile functionality and premium look.

Branding is a complex topic for entrepreneurs because it taps into elaborate marketing and human psychology. Packaging solutions are key to connecting with consumers who seek products that match their emotional and practical values. That's why it takes a mix of market research and creativity to reach them. Here are the advantages of using custom printed screw-top tins for branded products.

Corporate gifts can provide a return on investment by helping build brand loyalty. Whether the gifts are for employees or customers, they send a caring message that can help establish stronger associations with the brand. Here's why custom logo tins for corporate gifts should be considered a productive strategy within a company budget.

Brands offering printed logo tins for sustainable packaging solutions have meaningful advantages toward expanding revenue and elevating public profile. Once a product is established in a market and develops a superior image compared with rivals, it can be packaged and priced as premium. Here are the main reasons why brands benefit from sustainable packaging for top quality screw-top tins.

Tin packaging is a reliably secure solution for shipping products around the world. It's an attractive way to make a brand shine. When designing tins, it's important to consider the way they open, such as with twist-off lids. Here are advantages to choosing screw-top tins for product packaging or promotional items.

Collectibles make up a vast market around the world that is often overlooked as economic opportunities for business. Estimates on the global market for collectibles range from $300 to $500 billion, yet it doesn't get as much media coverage as industries that earn less. Here's a look at the appeal of custom fancy tins for special occasions, which can help nurture branding.

Cosmetics companies often look for new ways for their products to stand out on retail shelves. In an age when inflation keeps driving prices up, brand loyalty has become more important than ever. One clear way to gain attention from new consumers is with creative packaging. Here's a look at how cosmetics brands can utilize custom metal tins for cosmetics to boost brand awareness in the marketplace.