Government regulation in the food packaging industry serves to protect consumer’s interests and health. The downside is that it can also stifle industry growth if there is too much regulation in place. Regulation by both the EU and FDA covers packaging manufacturing practices, banned substances, food contamination, and material specific policies. The FDA is often seen as less restrictive than the EU because it has faster approval times and allows for a less restrictive packaging material designation known as “Generally Recognized as Safe” (GRAS). Regulation is important because when food packaging fails it can lead to bacteria growth and human health problems.