Desjardin Blog - EN

Luxury brands must view packaging as important to a company's bottom line. But how can the material and design housing a product make a difference in profits? It's important to remember that when consumers shop, they view packages that create  perceptions of products. Here's a look at how premium tinplate cans for sustainable packaging can make a brand more profitable.

Long-term storage for food is a concern of many consumers who want to make sure they have adequate food supplies in case of an emergency. Food-grade metal tin has proven over time to be an effective packaging material for preserving food and other perishable items. Here's a look at why tin has been so common among food producers as a packaging choice.

Embossing on metal is a design technique in which raised symbols over the surface adds dramatic appeal to a logo or image. When viewed under lighting it has captivating 3D effects. Manufacturers of products packaged in tin containers should consider the economical and psychological advantages. The use of embossed logo tins for exclusive product presentation can attract new customers, particularly those who seek luxury items.

Aiming for a premium market involves strong quality control related to the production of a product and custom premium packaging. Plenty of consumers are willing to spend extra cash on solutions they perceive to bring greater value than generic versions. Here's what brand managers need to know to ensure they are taking the right steps to reach a premium market.

The market is full of both average and above average products. Usually there's an advantage to either, such as average products tend to be lower-priced while above average products create greater customer satisfaction. Consumers who crave higher quality often gravitate toward premium packaging brands that cater to specialized tastes. Here's how custom embossing can attract shoppers of premium products.

Branding is a complex topic for entrepreneurs because it taps into elaborate marketing and human psychology. Packaging solutions are key to connecting with consumers who seek products that match their emotional and practical values. That's why it takes a mix of market research and creativity to reach them. Here are the advantages of using custom printed screw-top tins for branded products.

Developing a diverse collection of herbs and spices is a goal of every chef or cooking enthusiast. One of the best ways to organize these tasty food additives is with food-safe screw-top tins for spices and herbs. Here's a look at why this secure type of packaging helps build loyalty in a food brand.

One of the reasons many new businesses never get off the ground is they don't develop a plan for branding. Almost any business can gain word-of-mouth recognition by giving away free items in the form of small logo tins for branding and promotions. Tin containers have long-lasting value among even people who don't consider themselves collectors. 

People around the world are confident about storing foods safely for long periods thanks to metal tins with airtight lids designed to protect perishable products. One of the main conveniences of modern grocery shopping is the ability to purchase food for the distant future. Here are important reasons why metal tins with airtight lids help shoppers maintain a surplus of food in planning for disasters or pleasant gatherings.