Desjardin Blog - EN

How much does packaging design influence the success of private label tins? The answer may apply to all forms of packaging of any shape or color. While consumers might have an idea from experience what's inside the package, the closest they can usually get to a product before a purchase is holding it. Research shows packaging can influence people's perceptions of taste, which contributes to the success of a food product packaged in fancy tins.  This article describes how private labels can benefit from this.

The food packaging industry has gone through many changes since the rise of the first metal packages. Industrialization was the driving force behind metal being an early choice of material for the mass commercialization of food products. Here are key turning points in history since the industrial revolution that have led to the current state of increasing demand for packaging made with aluminum and other metals.

The packaging of biscuits and confectionary involves creativity, as well as paying attention to safety regulations and consumer behaviors. Here's a deeper look at what a food packaging designer should be aware of when deciding on suitable materials.

More and more producers and manufacturers in search of environmentally packaging are using aluminium as it is one of the most recycled metals. 75% of aluminium that has so far been mined is still in use. It therefore fits well with European ambitions to move towards a circular economy. In this context it is important to find out the extent to which the coatings in aluminium impact its eco-friendly image.

The European Union wants a circular economy that is sustainable and environmentally friendly, and is promoting recycled packaging materials as one of the means to achieve this objective. Aluminium and tinplate are considered ideal due to the various environmental and economic advantages they have over ubiquitous plastic containers.

The colour separation technique or CMYK printing, which made colour prints possible, has been around for more than a century. Since the 1990s, it is possible to print with the eight-colour-process with a single pass.

Printing on circular and round objects is often a very challenging task. When an image designed for a flat surface is placed on a curved object it can become distorted. This can be seen on maps of earth. This article explains how anamorphic correction can produce compelling results. 

Waste of all kinds has become a pressing issue in today’s modern world. One of the most prevalent forms of waste we see on a daily basis is packaging waste: often from food, drinks, or other perishables.

The amount of packaging waste created has been steadily increasing and the EU is currently at the staggering yearly per capita rate of 167 kg [6].

The popularity and demand for metal packaging is growing, spurred by economic and social factors as well as environmental awareness around the world. The main sector driving the demand is the food and beverage industry.