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Disclaimer: The postings in this blog section do not necessarily represent Desjardin's positions, strategies or opinions.

Shelf Ready Packaging - How to Manage Variant Diversity with Reduced Logistical Effort

Shelf ready packaging (SRP), also known as retail ready packaging (RRP), is a form of bundling  multiple products together in one container. These containers are often cardboard trays or tins. Stores put them on shelves seen by consumers as packets within boxes that allow them to purchase individual items. This simple delivery system allows for fast and easy placement of products on shelves by retailers. Here are deeper details on the benefits of this strategy.

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Fancy Tins: Addressing Specific Communities Online Through Targeted Fancy Packaging

Awareness of fancy tins can be built through an online community (OC) with the understanding that multiple kinds of value must shift over time to reflect different audiences and evolving technology. The combination of changes in social themes, marketing strategies, new platforms and investors shape how fancy tins may be effectively presented to the public. Many times big events such as theWorld Cup can be the basis of promoting fancy packaging, in conjunction with digital marketing. 

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Reducing Costs in Small-scale Cosmetic Production

Once the product preparation is done, it is time to pack it. For cosmetics, packaging is very important as it is a wellness and often a luxury product. The challenges for small and indie producers can be greater, as they have to handle all aspects of the business themselves, and their budgets are smaller.

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How is Tinplate Processed?

Tinplate is one of the eco-friendly packaging materials that are available. Tinplate is steel sheets that are coated on both sides by tin. This combines the strength of steel with the resistance to corrosion and solderability of tin.

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