RFID Tags and Metal Packaging: Beyond Cost Considerations

by Alex Cosper on October 27, 2023

This article examines the utility and cost considerations of incorporating RFID tags into metal packaging. It discusses when the technology becomes a justified choice for manufacturers.

Understanding RFID Technology

Radio Frequency Identification (RFID) tags have gained prominence as advanced labeling solutions, notably for their ability to store and transmit data wirelessly. Unlike QR codes, RFID tags can be read from a distance, offering advantages in tracking and inventory management. They contain an integrated circuit and an antenna, enabling a more dynamic interaction with the tagged item.

Cost vs. Utility: When is RFID Justified?

RFID technology has historically been more expensive than traditional labeling methods like printed tags or QR codes. As of 2022, the price for an RFID tag could range from $0.10 to $1.00 per unit, depending on the type and quantity. The cost becomes justified in scenarios that require real-time tracking, bulk scanning, and enhanced data storage. Applications in high-value goods, complex supply chain logistics, or pharmaceuticals often warrant the higher price.

Future Cost Trends

While RFID tags have seen a decline in cost over the years due to increased adoption and manufacturing efficiency, they are still not at the price point of printed tags. However, the gap is narrowing, and with advancements in technology, the cost is expected to continue on a downward trajectory. 

Potential Adoption by Desjardin's Customers

For the manufacturing companies that are Desjardin's clientele, the incorporation of RFID tags into metal packaging could offer a value-added layer of functionality and data-rich capabilities. While the current cost may be a consideration, the utility of real-time tracking, bulk scanning, and enhanced data storage can offer long-term benefits. As costs are expected to continue declining, RFID technology becomes an increasingly viable option for brands seeking advanced packaging solutions.

Summary and Outlook

RFID tags present an interesting avenue for companies looking to augment their packaging with advanced tracking and data capabilities. While the cost remains a significant factor, the utility these tags offer makes them a justified choice for specific applications. For Desjardin, keeping an eye on this evolving technology could open new doors for enhancing their metal packaging solutions.

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Topics: Supply Chain, RFID, Modern Packaging

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